HOW TO CHOOSE THE PERFECT MARKETPLACE FOR SALES?
There are thousands of marketplaces. They have both commonalities and specific features.
So how do you pick the perfect marketplace?
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1. First, let's understand what marketplaces exist in the e-commerce structure.
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Basic types of ecommerce sites:
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According to Statista, in 2018, there were more than 200,000 small businesses on Amazon with $100,000 or more in sales .
Amazon is also considered the best online starter resource for newcomers to online sales.
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2. What kind of marketplaces are there?
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The marketplace of marketplaces has thousands of sites.
To choose the right one, you need to study their classification:
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3.It is important to choose value.
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Sites usually emphasize certain values that are important to their target audience. Some of these could be used by any business.
Examples of values: ethical products, direct sales from the manufacturer, vendor brand, savings opportunities, subscription sales.
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To find out what values are important to a marketplace's audience, it's worth examining the site's website, blog and social media.
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The marketplace format gives everyone access to an audience, a user-friendly interface, and reliable payment tools.
⠀
Amazon is one of the best marketplaces, and starting with an account with a sales history you can buy from us is the best choice for you!
So how do you pick the perfect marketplace?
⠀
1. First, let's understand what marketplaces exist in the e-commerce structure.
⠀
Basic types of ecommerce sites:
⠀
- A bulletin board or classifieds – information site.
- Aggregator – a site for comparing offers from different sellers.
- Online store – the site of a specific manufacturer or seller where you can place an order and
⠀
According to Statista, in 2018, there were more than 200,000 small businesses on Amazon with $100,000 or more in sales .
Amazon is also considered the best online starter resource for newcomers to online sales.
⠀
2. What kind of marketplaces are there?
⠀
The marketplace of marketplaces has thousands of sites.
To choose the right one, you need to study their classification:
⠀
- B2C-marketplaces – manufacturers or sellers offer their products and services to end consumers (Amazon, Rozetka).
- B2B-marketplacе – businesses trade with businesses (Alibaba, Tradalaxy).
- C2B-marketplace – individual users offer goods or services for businesses (freelance exchanges Fiverr and Upwork).
- C2C-marketplace – individual users sell goods and services to other users (eBay and OLX).
3.It is important to choose value.
⠀
Sites usually emphasize certain values that are important to their target audience. Some of these could be used by any business.
Examples of values: ethical products, direct sales from the manufacturer, vendor brand, savings opportunities, subscription sales.
⠀
To find out what values are important to a marketplace's audience, it's worth examining the site's website, blog and social media.
⠀
The marketplace format gives everyone access to an audience, a user-friendly interface, and reliable payment tools.
⠀
Amazon is one of the best marketplaces, and starting with an account with a sales history you can buy from us is the best choice for you!
